Google Business Profile Video Size: 30s, 75 MB, 720p

Google Business Profile Video Size and Requirements (2026)

The Google Business Profile video size limit is 75 MB. A customer-facing profile video can be up to 30 seconds long and must be 720p or higher.

Those are Google's current published requirements for videos added to a Business Profile:

Requirement	Google Business Profile limit
Maximum duration	30 seconds
Maximum file size	75 MB
Minimum resolution	720p
Recommended container	Google does not specify one; MP4 is a practical default

Source: Google's official Manage your Business Profile photos and videos help page, checked August 27, 2026.

Important: These limits apply to videos customers see on your profile. A Business Profile verification video follows different rules: it must be an unedited, continuous recording of at least 30 seconds, captured and uploaded live from a mobile device. See the verification video section below.

Before uploading a public profile video, check the final export with the Video Metadata Checker. If a legitimate on-location video lost its coordinates during editing, you can add GPS metadata to the final video.

Quick answer: GMB video size, length, and resolution

Searchers still use both “GMB” and “Google Business Profile.” They refer to the same product.

GMB video size limit: 75 MB
GMB video length limit: 30 seconds
Minimum video resolution: 720p
Best practical export: a short MP4 that stays comfortably below 75 MB

Google's help page does not publish a required aspect ratio, bitrate, frame rate, or preferred video container. Do not present an editor preset as an official Google rule.

Google Business Profile video size limit

The maximum file size is 75 MB.

If the final file is larger, shorten the clip or reduce its bitrate before uploading. Re-export from the editor, then inspect the exact file you plan to publish.

A simple way to reduce file size without making the video hard to watch:

Remove unused intros, outros, and dead space.
Export at 720p or 1080p rather than 4K.
Lower the bitrate gradually instead of applying aggressive compression.
Check that the finished file is still clear and under 75 MB.

How long can a Google Business Profile video be?

A public Business Profile video can be up to 30 seconds long.

You do not have to use all 30 seconds. A focused clip is usually easier for a customer to understand:

Show the location, service, or result immediately.
Use the middle of the clip for one clear proof point.
End before the message starts to repeat.

The 30-second rule is for public profile media. It is not the rule for a verification recording, which must be at least 30 seconds.

What video format should you upload?

Google's media guideline names duration, file size, and resolution, but it does not specify a required container.

MP4 is a practical default, not an official Google requirement. It is widely supported, easy to compress, and fits most Canva, CapCut, Premiere, and mobile editing workflows. MOV may also work when it meets the published limits.

What matters most is that the final file:

opens and plays normally
is 30 seconds or shorter
is no larger than 75 MB
is at least 720p
represents the real business

Profile video vs. video verification

Google uses video for two different workflows. Mixing them up leads to bad advice.

Workflow	Purpose	Length	How it is created
Public profile video	Media customers can see on Search and Maps	Up to 30 seconds	Upload an existing compliant file
Verification video	Proves the business exists and you manage it	At least 30 seconds	Record live, without edits or breaks, from a mobile device

For verification, Google says you cannot record the video offline and upload it later. The recording should show the location or service area, proof the business exists, and proof you manage it. Google may take up to five business days to review it.

Read Google's official video verification requirements if that is the workflow you are trying to complete.

What happens after you upload public profile media?

Google's media help describes three possible statuses:

Pending: the file is still uploading or processing, or the profile is not verified
Not approved: the file did not pass policy review
Live: the media is visible on Search and Maps

Google says photos and videos can take 24 to 48 hours to appear. Wait for processing before repeatedly uploading the same file.

If the video remains missing, use the troubleshooting flow in Google Business Profile Video Not Showing or Uploading?.

Best practices before uploading

Show the real business

Useful profile videos give customers visual proof. Examples include:

the storefront and permanent signage
an employee performing a real service
a short office or facility walkthrough
a before-and-after result
a product, workspace, or piece of equipment in use

Avoid relying on a generic logo animation or the same stock-style clip for every location.

Use a unique asset for each location

If you manage several locations, make each video match the place it represents. Changing only the filename or coordinates does not turn generic footage into authentic local media.

Check the final export

Editing software can create a new file with different metadata from the original recording. Inspect the exported MP4 or MOV, not the phone footage you started with.

Use this order:

Finish all visual edits.
Export the upload-ready file.
Run the final file through the Video Metadata Checker.
If the real location data is missing, restore the correct GPS coordinates.
Re-check the repaired file before uploading.

GPS metadata is not one of Google's published upload requirements. Treat this as final-file quality assurance, not as a guarantee of ranking or approval.

Pre-upload checklist

The Business Profile is verified
The video is 30 seconds or shorter
The file is no larger than 75 MB
The resolution is 720p or higher
The file opens and plays normally
The footage represents the real business or location
The asset is not a duplicate
You checked the final export rather than the source recording

Frequently asked questions

What is the GMB video size limit?

The current Google Business Profile video size limit is 75 MB.

Can a Google Business Profile video be longer than 30 seconds?

Public profile videos should be 30 seconds or shorter. A separate verification video must be at least 30 seconds long.

Is 1080p allowed on Google Business Profile?

Yes. Google requires 720p or higher, so a 1080p video can meet the resolution requirement as long as the file also stays within the duration and size limits.

Does Google require MP4?

Google's published media guideline does not name a required video container. MP4 is a practical default, but it should not be described as an official requirement.

Why is my compliant video still not showing?

The profile may not be verified, the file may still be processing, the media may not have passed review, or Google may see it as a duplicate. Follow the video-not-showing checklist.

Related resources

Final takeaway

For a public Google Business Profile video, remember three numbers: 30 seconds, 75 MB, and 720p.

Confirm which Google video workflow you are using, export a compliant file, and inspect the final asset before you upload it.